The leading newspaper of Amazonian Manaus was redesigned to satisfy Sunday readers. The modification consisted of graphically adjusting the supplements and the launching of three new titles: one about engines, a second about Economics and a third about celebrities. The latter, called Buzz, has the distinctive feature of being created on the internet and then moved to the print version. The front page of Sunday newspaper was modified to make it livelier, highlighting these new contents.
Project prepared by Estudi Cases i Associats