El Comercio

The reference newspaper in Peru was redesigned with the purpose of differentiating the products published during the week from those published at weekends. The key to this renewal was to include current affairs and added value combining information with analysis, context and scope. The Economics supplement gained in depth and in a larger amount of business news. The leisure and culture supplement, 'Luces' focuses on cultural news and shows reviews.

Format: 317,4 x 558,8 mm

Project prepared by Estudi Cases I Associats

Date: Published en Lima, Perú - 2012 / Client: Empresa Editora El Comercio SA / Role: Graphic Designer /